Gin is booming. No question. But, apparently, not everyone is obsessed with gin. I know, I was surprised too! But there’s more to it than that. Pay close attention and there are rumours that rum will be the next big thing. Or indeed whisky, which seems more than plausible given the number of gin distilleries that are currently resting on their barrels. And, according to the Drinks Business, vodka is back on the bartenders’ radars too. So there is everything to play for. And they are all playing right into the hands of The Spirit Show who have recently launched The Spirits Society subscription service.
The rise and rise of the gin subscription service has continued unabated in 2017 (as I predicted last year); Flavourly, better known as a craft beer club, are among the latest converts to the many and varied delights of gin. And, following in the footsteps of Craft Gin Club and The Juniper Club, we’ve also seen more companies take on the full-sized gin subscription market with the launch of One Time Gin, The Spirits Society and GIN GIN.